Platforms

Market-defining coverage, on every platform.

The nation’s largest newsroom of its kind reports 24/7 across web, app, email, print, social and audio. Your brand can sit alongside all of it.

P1. Newsletters: mockup of a daily eLert with presenting sponsor and sponsored slot, plus a dedicated email. Yellow “Your Ad” boxes. 1600x1000

150K+ subscribers across 14 newsletters

Newsletters and email

TRD’s most-booked channel. A direct line to readers who open what we send, with 30 to 50% open rates on market newsletters.

Daily market eLertsNew York, South Florida, Los Angeles, Chicago, Texas and San Francisco, Monday to Saturday. Each edition has a presenting sponsor and two sponsored content slots.
Weekly newslettersThe National, Commercial Weekly, Residential Weekly, Real Estate Rundown, Tristate, Hamptons, New Jersey, Commercial Leasing, Sales and Financing, Proptech, Celebrity Weekly, and LA, Texas and San Francisco weeklies.
Dedicated emailYour message to a market list or the national list. 35.5% average open rate.
El Real DealTRD’s Spanish-language weekly, with banner or sponsored content.
Newsletter specs
P2. Display: mockup of Super Billboard, right rail and Mobile Intermission with “Your Ad” boxes. 1600x1000

3.2M monthly digital users

Display and high impact

From standard units to owning the whole page, on desktop, mobile and the TRD app, with first-party audience, geo and contextual targeting.

TakeoversHomepage Takeover and First Impression Takeover put every unit on the page in your brand’s hands.
RoadblocksSuper Rotating Roadblock and Super High Impact Roadblock combine the Super Billboard, Mobile Intermission and standard units.
Super Billboard and Mobile IntermissionA sticky, full-width unit above the navigation, and a full-screen portrait unit readers scroll into within the article.
VideoOutstream video that plays in the article when in view, and pre-roll ahead of TRD video.
Standard display300x600, 300x250, 970x250 and 320x100 across all TRD sites.
Display specsVideo specs
P3. Content partnerships: NYC’s Top Law Firms ranking page with a “Presented by” logo slot. 1600x1000

Rankings all year

Content partnerships

Put your name on the coverage the industry already reads, or publish your own expertise natively on TheRealDeal.com. All content is subject to editorial approval.

Ranking sponsorshipsPresent one of TRD’s rankings, like NYC’s Top Law Firms, with your brand on the ranking and the units around it.
Sponsored contentYour articles on TheRealDeal.com, surrounded by your display units and promoted in a homepage Spotlight unit, newsletter slots and social.
Gated contentReports and whitepapers behind a download, built to capture leads.
Editorial article sponsorshipOwn the ad units around TRD’s own journalism on a topic you care about.
Rankings calendarContent specsTRD Brand Studio
P4. Social: Partnership post and Targeted Distribution post mockups. 1600x1000

1M+ social followers

Social

Editorial-style posts, integrated in-stream across every major platform: Instagram 445K+, LinkedIn 157K+, Facebook 125K+, X 75K+, YouTube 18K+, plus Threads and TikTok.

Sponsored postsPosts in TRD’s editorial voice across Instagram, LinkedIn, X and Facebook, often amplifying your sponsored content.
Partnership postsCo-branded posts published with your account tagged, so they live on both feeds.
Targeted DistributionPosts served to the audience you choose, with a call-to-action button to your site.
Social specs
P5. Podcast: player mockup with sponsor spot, plus show art for TRD Weekly, Deconstruct, Coffee Talk and TRD Tours. 1600x1000

TRD Weekly, Deconstruct, Coffee Talk, TRD Tours

Podcast

TRD’s shows bring listeners the stories behind the deals, from weekly market talk to tours of the buildings everyone is talking about.

Episode sponsorshipA 20-second spot read by you, published with the episode every Monday.
Episode page displayYour units around the article that hosts the episode, on desktop and mobile.
Podcast specs
P6. Print: current magazine cover. 1600x1000

150K readers per issue

Print

The magazine that started it all, delivered to readers who pay to subscribe. The industry’s definitive publication.

Monthly magazineAll the news, coast to coast.
The Data BookTRD’s annual round-up of commercial, residential and new development data, distributed with the February issue.
Special editionsSponsorship of special print editions built around a market or theme.

Put your brand in front of the people who move markets.

Tell us what you want to achieve and a TRD sales rep will follow up with a plan across our platforms, studio and events.

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