FAQ
Booking, creative, content and audience. If you don’t see your question, ask us through the form below.
Fill out the form below with your goals, markets and timing. A TRD sales rep will follow up with a plan and a proposal built around what you want to achieve, across newsletters, display, content, social, podcast, events and print.
No. Pricing depends on the formats, markets and dates you choose, and most partners combine several formats. Your sales rep will put together a proposal once they understand your goals.
Newsletter sponsorships lead the way. Each daily market eLert carries a presenting sponsor and two sponsored content slots, and dedicated emails go straight to a market list or the national list. Sponsored content, homepage and first impression takeovers, and social posts round out the most-booked formats.
Daily eLerts cover New York, South Florida, Los Angeles, Chicago, Texas and San Francisco, and weekly newsletters add the Tristate area, the Hamptons, New Jersey and national readers. On TheRealDeal.com you can target by market and by topic, from commercial and residential to development and finance.
Book as early as you can, since popular dates fill up. Dedicated emails are capped at three per week per market and send on Mondays, Tuesdays and Thursdays. Rankings and forums are set on an annual calendar, so check the Planning page and plan around the moments that fit your campaign.
Yes. TRD publishes rankings throughout the year, such as Top Agents, Top Brokerages and NYC’s Top Law Firms, and runs forums in New York and Miami along with Future City and the Golf Classic. Sponsorships put your brand on the ranking or the event and the coverage around it.
Every format’s sizes, file limits and lead times are on the Specs page. You don’t need to wait on a call to start building creative.
Super Billboard creative is due 96 business hours before launch, and the same applies to takeovers and roadblocks that include it. Dedicated email assets are due 48 hours before the send, or the email moves to the next available date. Podcast spots are due Wednesday for Monday publication.
Standard units accept static GIF, PNG or JPG, or animated GIF and finalized third-party HTML5 tags. Animation can run up to 15 seconds at 24fps. File size limits vary by unit and are listed on the Specs page.
Yes. Display units, outstream video, pre-roll and newsletter banners accept 1x1 click and impression trackers. Newsletters can’t run JavaScript, and podcast spots don’t take trackers.
Up to two. Send a subject line of up to 70 characters, your click-through URL, and either images with copy or a web-hosted HTML file 600 pixels wide.
Yes. All sponsored content and social posts are subject to TRD editorial approval, which keeps them consistent with what TRD readers expect and helps them perform.
TRD Brand Studio writes, edits and produces it. You provide a brief, key messages, assets and an approvals contact. If you already have content, you can supply your own articles and videos and we’ll publish and distribute them natively.
Partnership posts are published with your account tagged, so they live on both TRD’s feed and yours, and they link through the bio. Targeted Distribution posts are served to the audience you choose and send readers to your site with a call-to-action button.
Investors, institutions, developers and dealmakers. 53% of our audience is in a C-level or decision-making role, and TheRealDeal.com reaches 3.2 million monthly digital users, with 150,000 readers per print issue and more than a million social followers.
Tell us what you want to achieve and a TRD sales rep will follow up with a plan across our platforms, studio and events.